Langue appliquée au commerce 2 University of Bordeaux
This module in Business English is focused on companies (in France &abroad), on intercultural communication in business and supports theM2206 module (International Marketing).
- High-school diploma. - B1-B2 level in English. - Computer and Internet knowledge for completing research in class.
- Individual attendance, involvement and progress are assessed on aweekly basis (20%). - Oral vocabulary test (30%). - Oral presentations: SWOT/PESTEL/4P’S applied to an individualproject (25%), previous professional experience (25%).
Upon completion, students are able to describe company structures,discuss corporate culture in different countries, can explain 4 P’S,SWOT & PESTEL tools in a foreign context.
- Mini lectures, seminars, workshops involving collaboration on individual projects. - 32 hours in class (2 hours or 4 hours per week). - 20 hours (self-study). - 20 hours (group work). - 20 hours (exam preparation). * _Flippe classroom_: case studies, role plays and oral presentations delivered by students
Online Course Requirement
This course may be chosen independently but is compulsory if moduleM2206 is chosen.Duration: 8 weeksStudy level: University Diploma in TechnologyLanguage of instruction: EnglishMode of delivery: Face-to-face teaching: workshops, seminars and flipped classroom* (See below: teaching methods)
Site for Inquiry
Please inquire about the courses at the address below.
Contact person: Magalie Dartiguelongue Sylvie Castetssylvie.firstname.lastname@example.orgManon Morandmanon.email@example.com