Course Overview

> Learning objectives and targeted skills:

- To be able to use the main strategic analysis tools to identify the
strengths, weaknesses, opportunities and threats of an international
project.
- To be able to use the main project management tools, especially
within and international context.

Learning Achievement

Competence

Course prerequisites

- B1 level in English.
- General knowledge of the economical environment.

Grading Philosophy

Analysis, planning and recommendations for and international personal
project: writing of a final report (about 20 pages).

Course schedule

INTRODUCTION - DEFINITIONS

- Management and stakeholders
- Strategic management and project management
- Strategic analysis
- The limits of the decision 
- Concepts of organization and project

EXTERNAL STRATEGIC ANALYSIS

- Sector

- Sectoral field
- Market
- Macro-environment

ANALYSIS OF THE STRATEGIC CAPABILITY OF THE COMPANY

- The financial square
- National cultures and cultures of firms
- Resources and competencies
- Models of portfolio

STRATEGIC CHOICES

- Corporate strategies
- Business strategies
- SBA and strategic segmentation

PROJECT MANAGEMENT OF THE PROJECT

- The objectives of the project
- The tools of implementation
- Project and structure

Course type

- Lectures, personal work and tutorials about an international project. - Course (15 hours) organized over five work sessions with about 40 hours of personal work.

Online Course Requirement

Instructor

Other information

Maximum number of students: 28.
Study level: Vocational Bachelor
Language of instruction: English
Mode of delivery: Face-to-face teaching, personal work including analysis, planning and recommendations for an intern

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